AX & DX for E-commerce
The hard part is not the store. It is everything behind it.
Launching a store is the easy half. What wears teams down is the daily work behind it: exporting orders, fixing them in Excel, applying a price change to every subscriber, and keeping several brands consistent. We are a Shopify certified partner, and we run commerce ourselves — so these are our own problems too.
Where the hours go
These are the things that do not show up in a growth plan, but decide how many brands one team can actually run.
Running several brands multiplies the same work
Each store has its own settings, its own templates, and its own person who knows how it works.
How we approach it
Shared components and settings across stores, so a change is made once rather than per brand.
Orders reach accounting by hand
CSV is exported, edited in Excel, then imported somewhere else — every day, by the same person.
How we approach it
Connect the systems so the daily export-and-fix step disappears.
Subscriptions do not reflect price changes automatically
Plan changes and price revisions have to be applied to existing subscribers one by one.
How we approach it
We map out what the app can and cannot do first, then automate only the safe parts.
Product pages are not cited by AI search
Descriptions read well for people but carry no structure a machine can quote.
How we approach it
Structure the content so generative search engines can cite it, and generate pages at volume without losing that structure.
What we offer
Shopify official partner
We build and operate on Shopify as a certified partner — store setup, theme development, app integration, and the operational side after launch.
Certified partner
DetailsWe sell things ourselves
We run our own commerce and our own café, so the operational questions — stock, orders, settlement, the month-end close — are ones we answer for ourselves too.
Our own operations
DetailsContent that AI search can cite
Headless CMS and structured data so that product and editorial content stays updatable by your team and quotable by generative search.
microCMS / structured data
DetailsConnecting the systems behind the store
Order data into your core systems, inventory across channels, settlement reports — the parts that are quietly done by hand every day.
Business systems
DetailsWhich task repeats every single day?
That is usually the right place to start. The first conversation is free, and you do not need a defined requirement.